Germany’s
innovation leaders 2019

Wahl GmbH has been distinguished as one of Germany’s innovation leaders 2019 by F.A.Z. Institute for Management and Market Information. The long-established company from St. Georgen in the Black Forest is a subsidiary of WAHL Clipper Corporation USA. 240 employees currently work at the company’s German location, where both Moser and ermila brand hair clippers are developed and manufactured. These clippers have been synonymous with superlative quality, innovation and precision for more than 70 years. The Moser Profiline brand in particular was fundamental in enabling Wahl to prevail in the analysis of leading innovation companies in Germany. This achievement is attributable first and foremost to the state-of-the-art technologies, highly-developed functions, ergonomics, pioneering product design, superlative performance and premium standard of quality. Yet the key feature of every hair clipper is the precision-ground blade set. Made in Germany, the precision and durability of these appliances are undisputed. Being distinguished as one of the most innovative German companies of the year again sees Wahl setting the standard on the German hair cosmetics market. “Innovation at Wahl began exactly 100 years ago when our founder Leo J. Wahl registered a patent for the first electric hair clipper. Back then it changed the face of the entire industry - and that is still what we strive for in our endeavours to this day,” explained managing director Jörg Burger, who runs the company with the second managing director, Stephen Gunson. “We are also at the forefront of the hairdressing market with our strong Moser brand and are correspondingly researching future trends and technologies. That this is worth every ounce of effort is clear from the plethora of product awards and honours, including this innovation award. The priority for us is ultimately the trust of our loyal customers, who recognise that we create and constantly technically optimise products specifically to meet their needs and strive to enhance their day in the salon with every single innovation,” declared Jörg Burger.